In early , physics games, such as Crush the Castle , were popular flash-based web games, so the Rovio team was inspired by these games. During the development of Angry Birds, the staff realized the birds needed an enemy.
At the time, the "swine flu" epidemic was in the news, so the staff made the birds ' enemies pigs. As a result of the sketches, Angry Birds became one of the most popular video game franchises in history.
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It might be a different game, or it might be a movie. If there is an update coming out, we think about what kind of toys we should have to include with that. We have loads of ideas for other characters, but the existing ones want to be in the spotlight.
Angry Birds is going to be on every platform out there. I'm not getting comfortable. I know how fragile the gaming business is. On one day, you can be No. There were a few times that we lost the No. At all. They keep believing that they could capture that imaginary character that people will believe. Maybe if they can just get into the zone, unlock their inner humanity, they can think of a picture that others will believe is real.
They take a methodical approach — they ask the designer to pitch 10 ideas a day. It is As the days roll on and the funds run out, they conceive a make-or-break plan: make a game for the new hot device — the iPhone. Daily, the game developers generate ideas and pitch them to the management. They are either too complicated, too simplistic, or just outright boring. It was around this time that a year old Rovio game designer Jaakko Iisalo was home alone, his wife had gone out for the evening.
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